Ever since YouTube made their announcement for their prerequisite needed to monetize your content, there’s been an uproar from the community. Everyone’s worried, unsure of what the future holds for them and few have even suggested for others to just quit the platform. In nature, I’m an optimist but it’s also important to be realistic too. I want to discuss whether or not a small content creator should quit YouTube and move on.
I’m not going to talk too much on this topic because I actually made a video titled, Did YouTube Just Commit MASS Genocide! New Monetization Rule Killing Small Creators?, in which I talked about what a fellow content creator named Keemstar said in his tweet videos. To give the short summary of that video, basically Keemstar and number content creator have advised small content creators to quit the platform as there’s no point in continuing on if you don’t have anything unique to offer to viewers.
He talks about how small creators shouldn’t even be concerned with monetization at an early stage and pointed out that if you’re in it just for the money, then you bound to fail anyways. He also pointed out that YouTube new Monetization rule would tackle tackle the bot issue and distribute the ads better to more content creators who deserve it.
In my video, I agreed with some of Keemstar’s points and offered my own two cents to it. First of all, I don’t think anyone should quit YouTube. If you have a passion for it, then go for it. However, I still stand by what I said in the video. If you plan to make YouTube a full time job (which I highly advise against) you need to be prepared for change, whether you like it or not.
Secondly, as a small content creator, money should be the LAST thing on your priority. Perfecting your craft should be your only concern when starting out. The market is saturated right now and if you can’t stand out, you’ll fall into the algorithm abyss with the rest of the unoriginal creators.
And lastly, if one person saying you should quit can cause you to be unmotivated to continue, then maybe being a content creator ain’t for you. I’m mean look at your favorite artist, actors, and athletes. All these personality were told at some stage in the careers to quit, yet the persevered and made a name of themselves. This is a quote from an inspirational video that I saw a long time ago which goes like this:
“You gotta want success, as much as you want to breathe!”
If you don’t feel like this about being a successful content creator, then maybe it just isn’t for you. What are your thoughts on the matter?